* Unlock professional development in a fast-evolving industry
* Drive business growth and improve customer engagement
* Enjoy a competitive salary while working with a dynamic, supportive team
Are you an experienced marketer with a passion for digital strategy and innovation? Do you want to shape the future of service marketing using cutting-edge AI-driven tools? If you thrive in a dynamic, results-oriented environment, we want you to join a growing team!
YOUR Next Employer is a trusted, family-owned service provider based in Brisbane, delivering expert maintenance solutions 24/7 across the city. Renowned for their reliability, professionalism, and customer-centric approach, they offer fast, affordable services for both emergency and routine needs. With a team of skilled professionals, they are committed to high-quality workmanship and exceptional customer care. Strong community relationships and customer referrals drive the business, making them a trusted choice for a wide range of service needs in Brisbane.
YOUR Role as Senior Marketer will see you take the lead in developing and executing both digital and traditional marketing strategies across multiple channels. Your expertise in AI-driven marketing solutions will be critical in optimising customer engagement and driving business growth. You will collaborate closely with our sales and customer service teams to enhance service delivery and performance metrics.
YOUR Responsibilities:
* Digital Strategy Development: Create and implement comprehensive marketing strategies that drive customer acquisition and retention across various digital channels.
* Content Creation & Management: Develop engaging, SEO-optimised content for websites, social media platforms, and email campaigns.
* Performance Tracking & Analytics: Monitor and analyse digital campaign performance using key metrics such as website traffic, conversion rates, and ROI. Leverage call centre data to optimise marketing efforts.
* Campaign Management: Oversee PPC, display, and social media campaigns, ensuring they meet budget, performance, and conversion targets.
* AI Integration: Research and implement AI-driven tools to improve customer experiences and enhance marketing efficiency.
* Collaboration: Work with cross-functional teams, including sales and customer service, to align marketing strategies with business objectives and provide actionable insights to improve service delivery.
YOUR Experience & Qualifications:
* Bachelor’s degree in Marketing, Business, or a related field.
* 3+ years of digital marketing experience, ideally in a service-based industry.
* Strong knowledge of digital marketing channels, including SEO, PPC, social media, and email marketing.
* Experience with call centre metrics and leveraging them to improve marketing and customer engagement.
* Proficiency in analytics tools such as Google Analytics, and marketing automation platforms.
* Familiarity with AI technologies in marketing, such as chatbots, predictive analytics, and personalised content delivery.
* Strong communication skills with the ability to analyse and report on data-driven insights.
YOUR Opportunity is to join a passionate, innovative team in a company dedicated to delivering exceptional customer service. This is your chance to shape and execute cutting-edge marketing strategies while driving the success of three established brands. Enjoy a competitive salary, professional development opportunities, and a supportive, collaborative work environment.
Contact Natalie Meadowcroft at YOUR Resourcing via email at natalie@yourgroup.com.au or call 0415 063 079 to have a confidential discussion about your next role.
** Please note we are recruiting several roles at all levels across Brisbane and Gold Coast. If you are considering a new role, please get in touch**
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