Job Title: Digital Marketing Officer
Location: Caulfield
Job Type: Permanent
Discipline: Marketing & Communications
Key Responsibilities:
* Assist with the implementation of the digital marketing strategy
* Support implementation of digital campaigns and projects
* Monitor KPI's & campaign analysis including tracking and reporting
* Create and manage content across social media - LinkedIn, Facebook, Twitter & YouTube
* Update social media content calendar to ensure alignment with strategy
* Monitor and update the website content
* Assist with development and implementation of SEO & SEM strategy
* Develop marketing collateral and liaise with agency
Requirements:
* Bachelor's degree in marketing, communications or related field
* Experience with video editing, project management and other digital communications experience
* Hands on experience managing social media accounts and increasing engagement
* Website management skills and experience with CMS platforms, SEO and SEM strategy
* Demonstrated experience writing, editing web content and email marketing campaigns
* Ability to report and provide insights from online data & analytics
Benefits:
* Flexible working arrangements - generous annual leave
* Access to high quality gym onsite
* Social committee with regular staff outings
About Us:
We embrace and value diversity of culture, working arrangements, sexual orientation, and gender identity. We promote a workplace that actively seeks to include and welcome unique contributions of all people; to embrace and celebrate the value of Aboriginal and Torres Strait Islander staff, their skills and contributions to the workplace.