North Strathfield, Australia | Posted on 10 / 12 / 2024
Wedded Wonderland, the leading luxury wedding publication, is seeking a passionate and experienced Content Creator to oversee all content creation and curation across our diverse platforms. This role is perfect for a creative individual with a keen eye for detail and a deep understanding of the luxury wedding market.
Responsibilities :
* Content Strategy & Briefing : Develop and implement a comprehensive content strategy across all platforms (social media, digital, newsletter, magazine) that aligns with Wedded Wonderland's brand identity and audience interests.
* Brief Creation & Management : Create detailed and inspiring briefs for internal and external content creators (writers, photographers, videographers, etc.) ensuring alignment with the overall content strategy and brand guidelines.
* Content Review & Editing : Review and edit all content submissions (internal and external) to ensure high quality, accuracy, and consistency in tone and style.
* Collaboration & Partnerships : Manage content collaborations with partners and sponsors, ensuring seamless integration and brand alignment.
* Platform Optimization : Optimize content for each platform, considering best practices for SEO, engagement, and user experience.
* Trend Monitoring : Stay informed about the latest trends in the luxury wedding industry, social media, and content marketing.
* AI Tools & Automation : Explore and utilize AI tools to enhance content creation, streamline workflows, and improve efficiency.
* Performance Analysis : Track and analyze content performance across all platforms, providing insights and recommendations for optimization.
* Dynamic Content Calendar Management : Develop and manage a dynamic content calendar that ensures a consistent flow of engaging content, facilitates cross-promotion of materials and storytelling across platforms, and maximizes audience reach.
Requirements
Qualifications :
* 5+ years of experience in content management within the luxury, travel, wedding, or lifestyle industries.
* Proven track record of developing and executing successful content strategies across multiple platforms.
* Exceptional writing, editing, and proofreading skills.
* Strong understanding of SEO principles and best practices.
* Experience working with social media platforms and content management systems.
* Keen aesthetic eye and attention to detail.
* Excellent communication and interpersonal skills.
* Ability to manage multiple projects simultaneously and meet deadlines.
* Proactive and solutions-oriented mindset.
* Appreciation for AI tools and their application in content creation.
Bonus Points :
* Experience with Adobe Creative Suite (Photoshop, InDesign).
* Familiarity with Google Analytics and other data analysis tools.
* Existing network of contacts within the luxury wedding industry.
Be part of a dynamic and passionate team in the exciting world of luxury weddings. Opportunity to contribute to a leading publication and make a real impact. Competitive salary and benefits package. Exposure to the latest trends and technologies in content creation.
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