Job Description:
The Marketing Manager - National Campaigns role is a key position within the Brand and Channels team at Stockland, based in our Sydney head office. The ideal candidate will contribute to the delivery of key business metrics by implementing national strategic marketing initiatives for our Retail portfolio.
Key Responsibilities:
* Manage the creation and implementation of strategic marketing platforms/initiatives for national campaigns with local level customisation for all business units across the enterprise.
* Support the positioning of the Stockland brand through customer communication initiatives, enhancing brand value and understanding.
* Manage brand consideration and customer enquiry and sales with impactful through-the-line campaigns.
* Develop best practice content to support all business units across the enterprise at a national, state and local level.
* Collaborate with the lifecycle marketing team to bring to life the customer journey through the acquisition funnel and beyond.
Requirements:
* Tertiary qualification in Marketing or equivalent.
* Retail Marketing management experience is essential.
* Brand and acquisition campaign experience with a strong focus on digital channels, including website content development.
* Strong stakeholder management skills, with experience managing external agencies.
* Budget managing experience, with a keen eye for detail.
About Stockland:
Stockland is a community delivering outcomes that benefit the community at large. We work collaboratively and inclusively, building strong working relationships. Our portfolio is diverse and so are the opportunities for professional and career development.
Benefits:
* Competitive remuneration and benefits.
* Free to access or subsidised lifestyle, health, well-being and financial services products.