Business Analyst (Marketing) - South Bank, QLDJob no: 525412
Brand: Marketing
Work type: Full time
Location: Queensland
Categories: Marketing, Web, Creative & UX, Information & Technology
Do you thrive at the intersection of marketing and technology?
Are you passionate about turning customer journeys and marketing business needs into cutting-edge MarTech solutions? We're seeking a driven and experienced MarTech Business Analyst to join our dynamic team.
You'll play a pivotal role in shaping our customer engagement strategies by translating business goals into actionable technical requirements and managing the delivery of impactful MarTech initiatives.
If you're a problem-solver who loves collaborating with marketing and technology teams, this is your chance to make a real difference.
Our MarTech core stack is built around Salesforce Marketing Cloud but it is not a key requirement for the role.
Who you are: Gather and document business requirements and translate them into functional specificationsDevelop use cases and process flows to support the development of software solutionsConduct stakeholder interviews to understand business needs and pain pointsCollaborate with stakeholders to ensure that project objectives are aligned with business goalsFacilitate communication between business and technical teamsCreate business cases and cost-benefit analyses to support business opportunitiesParticipate in user acceptance testing and ensure that solutions meet business requirementsDevelop and maintain system documentation and training materialsWhat you'll be doing: 2+ years of professional experience in a business analyst role or similarMinimum 5 years experience in customer serviceDemonstrated experience working in a fast-moving and dynamic environmentStrong analytical skills with a data-driven approach to decision-makingExcellent communication and interpersonal skillsAbility to lead and motivate cross-functional teamsProject management skills with a focus on process improvementWhat you'll Enjoy: Culture: you will be employed by an inclusive company that offers a team culture like no other in the industryOur People: FCTG is an Equal Opportunity Employer and encourage all suitably qualified applicants to applyDevelopment: Individualised Learning & Development pathway optionsExclusive Staff Discounts: Accessible via our employee-only portal with 350+ of Australia's leading retailersTravel Discounts: Including family and friends - flights, hotels, tours, cruises, travel insurance and moreBrightness of Future: Career opportunities in a network of brands and businesses across the globeCorporate Health Discounts: Access exclusive discounts on health insurance plansMental Health: Support and Employee Assistance Program for staff and familySocial: Regular awards nights, social team-building and industry eventsGiving Back: Corporate Social Responsibility program supporting nominated charitiesSustainability: The protection of our environment is essential to the future of tourismOur Talent Acquisition Team kindly requests no unsolicited resumes or approaches from Recruitment Agencies. Join our Marketing Technology team as a Business Analyst and help drive the success of our Global Leisure initiatives!
You'll support the creation of marketing solutions using Salesforce Marketing Cloud and a powerful MarTech stack.
Collaborating with developers, you'll gather requirements to craft personalised customer journeys and deliver top-tier marketing results across all touchpoints.
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