Digital Performance Lead
We are seeking a highly skilled Digital Performance Lead to drive our digital growth and ensure best practice in digital engagement across multiple channels. This is an exciting opportunity to join our award-winning communications team and contribute to the organisation's ambitious growth strategy.
Breast Cancer Trials is a group of world-leading breast cancer doctors and researchers committed to exploring and finding better treatments for people affected by breast cancer. For over 45 years, we have conducted clinical trials research, which has saved the lives of thousands of people affected by breast cancer.
As a Digital Performance Lead, you will be responsible for collaborating with our digital agency partner to implement digital recommendations for our website and digital activities. You will also manage search engine optimisation and marketing to improve our discoverability and search rankings, including writing articles for our website on key search terms and ensuring backlinks to our website.
The successful candidate will have a Bachelor degree in Marketing, Advertising, Communications or similar field, or extensive work experience in digital marketing. They will have previous experience using Google Analytics, content management systems such as WordPress, Meta Ads Manager, Mailchimp and social media management software.
Salary: $120,000 - $150,000 per year (estimated)
Key Responsibilities:
* Collaborate with our digital agency partner to implement digital recommendations for our website and digital activities.
* Manage search engine optimisation and marketing to improve our discoverability and search rankings.
* Develop and implement a 12-month digital content plan, search engine optimisation tactics and keyword tracking.
* Monitor, analyse and report on our performance across multiple digital channels.
* Collaborate with other departments at Breast Cancer Trials on digital activities.
About You:
* Bachelor degree in Marketing, Advertising, Communications or similar field, or extensive work experience in digital marketing.
* Previous experience using Google Analytics, content management systems such as WordPress, Meta Ads Manager, Mailchimp and social media management software.
* Experience analysing and reporting on digital performance.
* Knowledge of best practice in digital marketing and future trends.
Why Work for Us?
* Salary Packaging: Up to $15,900 annually pre-tax.
* Work/Life Balance: Flexible work arrangements.
* Professional development: Training, development and career progression opportunities.
* Recognition and Reward: Length of service recognition and rewards + additional long service leave after 10 years + gifted leave between Christmas and New Year.
* Wellness: Income protection insurance + employee assistance program + additional carers leave.
What We Offer:
* A diverse and supportive workforce who are committed to saving and improving the lives of people affected by breast cancer.
* A chance to make a real difference in the fight against breast cancer.
* Opportunities for professional development and career progression.
How to Apply:
To apply for this rewarding position, please submit your current CV and covering letter addressing the above-mentioned criteria. There is no formal closing date for this role, so please apply as soon as possible.