ABOUT US Family. It means everything to us. From our very first baby steps as a small Balwyn store in 1979, we've grown to become Australia's largest and best-loved baby retailer. THE OPPORTUNITY As the Baby Bunting family continues to grow, we're looking for an E-Commerce Specialist to join our high performing eCommerce team. In this newly created role, you will be instrumental in driving the online trading performance of Baby Bunting's Australian and New Zealand platforms. You will play a critical role in coordinating digital activations, product onboarding, and website optimisation, while supporting the execution of digital campaigns. Working closely with cross-functional teams, the role will focus on improving online performance, enhancing the customer journey, and driving sales growth. You will be part of a supportive and growing team who are driven to provide value and a positive impact on the business units we serve, the stakeholder relationships we strengthen, and the families lives & communities that we impact. KEY RESPONSIBILITIES Collaborate with the cross-functional team to coordinate digital activation and optimisation of products, categories, brands and campaigns to meet sales growth targets. Assist in the development and execution of digital campaigns in conjunction with key stakeholders. Coordinate, brief, and publish website campaign content, as well as implement on-site SEO changes for products, categories, and brands. Work with the digital experience team to design, test and activate new online experiences that showcase priority ranges and brands, and create unique category-based buying experiences. Monitor sales performance by category, brand and product and quickly action changes to improve engagement and conversion. WHAT'S IN IT FOR YOU… In this exciting growth opportunity, you'll have a chance to learn from an experienced team. We're accelerating our growth across Australia and New Zealand, when we grow, you grow! We're making the most of flexible working, driving strong collaboration and supporting our teams virtually and flexibly - work 2 days from home. We have a new Support Centre and National Distribution Centre based in Dandenong South, featuring modern technology and facilities including a team member hub, free onsite parking, Basketball court, BBQ area and outdoor Table Tennis. Employee & Family discount. Paid parental leave. Novated lease options available. ABOUT YOU You'll currently be working in a similar role for an established retailer, working on the website from end-to-end. You'll have a few years of experience in eCommerce or online merchandising. You'll adopt a data-first mindset, enabling you to make data-driven decisions that positively impact the customer journey. Prior experience with eCommerce platforms (e.g., Contentstack, Shopify, Magento, or a similar CMS) will be advantageous. Experience in coordinating digital campaigns and working with cross-functional teams. Basic knowledge of analytics tools, such as Google Analytics, for performance tracking and reporting. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and build strong relationships with internal and external stakeholders. Experience of working in a fast-paced retail environment. Please note; Every employer in Australia has the obligation to ensure that employees have the relevant working rights. All successful applicants will need to undergo a Right to Work check. Due to the intimate and personal nature of our work, successful applicants will also need to undergo a National Police Criminal History check. About the company At Baby Bunting, we're here every step of the way. From daily strolls and mealtimes, to bedtime stories and play time, our range is built to nurture and love. #J-18808-Ljbffr