Ready to Elevate Your Career in CRM and Marketing Leadership? Are you a customer-focused, data-driven leader with a passion for driving marketing excellence and creating meaningful connections? Join 4WD Supacentre, the home of the much-loved Adventure Kings brand, and take the next big step in your career as our CRM Manager About Us 4WD Supacentre is the home of the much-loved brand Adventure Kings specialising in outdoor recreation and lifestyle products. As a fast-growing, customer-centric business, we are redefining what’s achievable, and we need passionate leaders to help drive our exponential growth. About You We are seeking a hands-on CRM Manager who thrives in dynamic environments and is passionate about leveraging CRM capabilities to drive customer engagement and retention. This role will suit someone who is detail-oriented, creative, and experienced in executing high-impact campaigns across various channels. You’ll bring: • Proven Experience: Expertise in managing CRM platforms and executing multi-channel marketing campaigns (email, SMS, web push). • Strategic Thinking: Ability to design and optimise automated customer journeys and lifecycle marketing strategies. • Technical Proficiency: Skilled in campaign QA, data analysis, and providing actionable insights to improve performance. • Collaborative Mindset: Works effectively across internal teams like Marketing, Sales, and Product Development. • Analytical Skills: Experience in campaign reporting, database growth strategies, and delivering on KPIs. • Leadership Qualities: A proven ability to mentor and manage a small team to success. The Role Based at our Sydney Olympic Park office, you’ll oversee the full spectrum of CRM activities, from daily campaign management to building sophisticated multi-touch customer journeys. Your key responsibilities will include: • Developing, deploying, and optimising email, SMS, and web push campaigns. • Designing and managing automated, multi-channel customer lifecycle journeys. • Providing regular reporting and insights on campaign performance and CRM growth. • Collaborating with internal teams to align marketing efforts with business objectives. • Managing CRM projects, including upsell campaigns, product reviews, and subscriber growth. • Maintaining data integrity and ensuring campaigns are executed flawlessly. Why Wait? If you’re ready to bring your creativity, strategic thinking, and passion for CRM and marketing to a role that’s both rewarding and challenging, apply today and be part of our exciting journey 4WD Supacentre is one of Australia's leading and fastest growing omni-channel retailers. We are a family-operated business that specialises in outdoor recreation and lifestyle products. Our people are passionate about the outdoors and the lifestyle that we can bring to our customers and the community.