Marketing Manager
We are seeking a highly motivated and customer-obsessed marketing professional to support a wide range of activities across direct to consumer and through partner channels.
Key Responsibilities:
* Plan, develop, and implement digital marketing initiatives.
* Collaborate with US and regional teams to develop and implement partner enablement materials and campaigns.
* Manage partner marketing budgets and track ROI of marketing investments.
* Monitor and report on key performance indicators (KPIs) for all marketing programs.
Requirements:
* Bachelor's degree in Marketing, Business, or related field.
* 5+ years of professional non-internship marketing experience, ideally including at least 3 years in partner/channel marketing and proven track record in developing and executing successful partner marketing programs.
* Experience using data and metrics to drive improvements.
* Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
* Excellent project management and stakeholder management skills.
* Strong communication and presentation skills.
Preferred Qualifications:
* Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs.
* Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation.
* Experience in managing marketing budgets and ROI tracking.
* Ability to work effectively in a matrix organization.
About Us:
We are committed to a diverse and inclusive workplace. We do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected attributes.