Company: The Environmental Group Limited
Division: Marketing
Location: Hybrid (Mount Waverley, VIC and Home Office)
Job status: Part-time (28-hours per week)
About The Environmental Group Limited
Our mission is to engineer a sustainable future. The Environmental Group Limited is an environmental engineering company that provides products and services to various industries to improve environmental outcomes.
The Group has several operating divisions, including Waste for recycling and sorting technologies, Total Air Pollution Control for gas emissions, particle removal, and odour controls, Energy for combustion efficiency, heat exchange, biomass boilers, and autoclaves, Baltec for noise control intake and off-take systems, and turbines, and EGL Water for PFAS separation technology. Our vision allows all its divisions to play a role in providing a one-stop-shop solution for waste treatment across the circular economy.
About the Role
We are looking for a dynamic and results-driven Digital Marketing Coordinator who is passionate about working across all areas of marketing and operating divisions. From content creation and design to website development, social media, and print, you thrive on variety and love bringing creative ideas to life.
Your expertise spans SEO, social media content, and website development, with a strong understanding of WordPress and WooCommerce strategies. You enjoy both collaborative teamwork and independent projects, taking initiative and driving marketing efforts with confidence.
The ideal candidate is self-motivated, adaptable, and thrives in a fast-paced environment, bringing creativity, strategic thinking, and a hands-on approach to every task.
Key Responsibilities:
* Develop, enhance, and maintain WordPress and WooCommerce websites, ensuring a seamless user experience, optimal performance, and high search engine rankings through regular updates and technical improvements.
* Optimise websites for SEO by implementing best practices, including keyword research, metadata optimisation, structured data, and high-quality content strategies to improve organic search visibility and rankings.
* Plan, manage, and execute targeted Google Ads campaigns to drive high-quality traffic, increase conversions, and maximise return on ad spend through data-driven strategies and continuous performance analysis.
* Manage and optimise Google Business tools, including Google Tag Manager, Google Analytics, Google Search Console etc. to improve data tracking, enhance visibility, and implement insights-driven improvements.
* Create, curate, and maintain compelling content for blogs, social media, and email marketing (eDMs) to engage audiences, build brand authority, and drive customer retention.
* Develop and execute data-driven eCommerce marketing campaigns, leveraging email automation, remarketing, and promotions to boost online sales and improve customer acquisition and retention through our CRM system. Ideally you will have experience with HubSpot or Oracle NetSuite.
Qualifications:
* Minimum of 4 years’ experience in developing and managing WordPress and WooCommerce platforms.
* Minimum of 4 years’ experience in digital marketing, including SEO, Google Ads, and digital marketing.
* Excellent content creation skills for blogs, social media, and eDMs.
* Excellent in using Google Analytics to monitor, analyse and improve web traffic.
* Strong interpersonal and communication skills, with the ability to work effectively in a team environment.
* Self-motivated and driven by challenges, with the ability to motivate and inspire others.
Preferred Skills:
* Outstanding expertise in SEO and digital marketing strategies, including best practices and performance optimisation.
* Proficient in HTML, with extensive WordPress and WooCommerce experience.
* Strong experience in CRM platforms (HubSpot or Oracle) for marketing automation, eDM creation and lead management.
* Advanced graphic design experience and proficient in the use of Adobe Illustrator and InDesign.
Personal Attributes:
* Creative and strategic thinker with a focus on marketing innovation.
* Detail-oriented with strong organizational and multitasking skills.
* Adaptable and thrives in a fast-paced, dynamic environment.
* Strong problem-solving skills with a solutions-driven mindset.
* Ability to troubleshoot efficiently and drive continuous improvement.
* Skilled at managing multiple projects and meeting deadlines.
* Strong analytical skills to track, measure, and optimise performance.
What You Will Get
* Exposure to multiple industries and different aspects of the company
* Personal and professional development opportunities
All employees of The Environmental Group Limited are subject to Police Checks. We undertake random drug and alcohol testing to ensure the health and safety of all employees, clients, and members of the public.
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