Job Title: Digital Account Manager
We are seeking a highly skilled Digital Account Manager to join our rapidly growing digital agency in Brisbane. As a key member of our team, you will play a crucial role in executing successful Google Ads and Paid Social Campaigns while maintaining strong relationships with clients.
About Us
Digital8 was founded by a team of accomplished software developers in 2012. Over the years, we have grown to add the expertise and experience of talented user experience strategists, interface designers, and SEO specialists, making us one of Brisbane's most successful and enduring digital agencies.
Role Responsibilities
1. Create and continuously optimise highly targeted Google Ads & Paid Social campaigns to drive brand awareness, consideration and conversions for clients and internally.
2. Craft copy for Ads that is both on brand and conversion rate optimised.
3. Create copy for social media posts that are on brand and drive engagement.
4. Craft attractive and engaging reels or tiles for social media posts as required.
5. Conduct keyword research and competitor analysis to ensure clients campaigns remain relevant and competitive.
6. Setup and implementation of conversion tracking for campaigns (across Google Tag Manager/Analytics & FB Meta Business Suite).
7. Advise clients on strategies to further enhance results for their business and recommend other digital marketing opportunities that support in achieving that (upselling of additional services).
8. Conduct regular meetings with clients to provide campaign updates, wins and discuss future digital marketing goals.
9. Support leadership team in meetings with prospective digital marketing clients.
10. Liaise with website development team during creation of new ads landing pages.
11. Provide support to SEO Lead with editing/proofreading of blogs.
12. Remain up to speed with changes within the digital marketing space and ensure campaigns are executed with best practice.
Key Skills Required
* Attention to detail (essential)
* Excellent written and verbal communication skills
* Positive attitude and eagerness to meet and exceed expectations
* Ability to remain up to speed with digital marketing trends and technologies
* Experience with delivering effective Google Ads campaigns (Google certs desirable)
* Experience with delivering effective Paid Social campaigns
* Experience creating reels alongside basic graphic design skills (Canva preferred)
* Copywriting skills
* Desire to work in a fast-paced environment
* Customer focused
Job Requirements
* Proven work experience in a Digital Marketing role
* Available to work in our South Brisbane office
* Strong understanding of PPC advertising and techniques to drive ROAS
* Graduate degree and/or related work experience
Role Benefits
* Competitive compensation
* Modern office space located in Fish Lane near plenty of local cafes/restaurants/gyms
* 2 min walk to Cultural Centre Bus Station/3 min walk to South Brisbane train station
* Plenty of room to make the role your own and grow with the company
* Flexible hours