* Creative & innovative team - Join one of Australia’s leading retail groups
* Full time permanent opportunity
* Flexible/Hybrid working
* Working on Customer Lifecycle Marketing, BTL and ATL campaign management.
The Opportunity
We are Woolworths Group. 200,000+ bright minds, passionate hearts and unique perspectives connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’ It’s that Purpose that fuels our ambition to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.
About WooliesX
At WooliesX, our people believe in creating better everyday experiences for our community.
With 1,800+ team members, multiple practices and over 100 chapters, there’s a home for everyone here. Whether your interests lie in data driven insights and product engineering, digital media, ecom, operations, customer advocacy, commercial, agile or more, you can find your squad across all kinds of capabilities.
Our squads live their “one day”, every day. We work on Australia’s most innovative tech, design, engineering and more to transform the way that millions of Australians live and shop. Physically, you can find us in Surry Hills, but virtually, we can be anywhere.
Our culture combines the support, care and freedom that comes with being part of the Woolworths Group. We are an agile team embracing diversity of thought and positive change. We thrive on pragmatism, mutual respect, care, curiosity, openness, and a proactive attitude. As a team we continually seek ways to support and learn from each other.
What You'll Do
If you're motivated by a customer-centric mission and excited to collaborate with a team of exceptional individuals, we invite you to join WooliesX in the Partnership Tribe.
The Everyday Rewards Partnership Tribe is dedicated to forging strategic partnerships that enhance our everyday needs ecosystem, ultimately delivering even greater value to our members. Our focus is on elevating program engagement and driving increased spending across the Woolworths Group and its partners.
As a Marketing Executive, you will play a pivotal role in driving the success of our Everyday Rewards Membership base through innovative partner marketing initiatives. Your key responsibilities will include:
* Campaign Planning and Execution: Design, implement, and continuously optimise marketing campaigns in collaboration with rewards partners, ensuring alignment with the Everyday Rewards Membership goals.
* Stakeholder Management: Foster and manage strong marketing relationships with both internal teams and external partners, ensuring seamless communication and collaboration.
* Financial and Customer Value Balance: Deliver robust financial performance while providing exceptional value to our members. This involves striking the right balance between commercial returns and customer relevance in all communications.
* Targeted Member Engagement: Strategically engage our members through their preferred channels, delivering the most compelling offers at opportune moments to maximise impact.
* Data-Driven Insights: Utilise analytics to assess campaign performance. Focus on optimising engagement, response rates, and conversion metrics, driving continuous improvement.
* Analytical and Account Management Support: Provide analytical support and account management to strengthen relationships with key external partners, ensuring outcomes that are beneficial for all parties involved.
* Meeting Coordination: Organise and lead partnership meetings with relevant teams and squads to facilitate effective collaboration and execution.
Key focus areas in the role include;
* Collaborate closely with the Partner Marketing and Merchandising teams, alongside the Everyday Rewards squad, to deliver cohesive end-to-end marketing campaigns.
* Work with cross-functional teams—including creative, technology, and product teams—to ensure alignment and successfully execute the overall marketing strategy for partners.
* Demonstrate a deep passion for Customer Lifecycle Marketing, encompassing BTL, ATL, and TTL strategies, while possessing a solid grasp of the marketing funnel and industry best practices.
* Exhibit strong communication skills, delivering compelling messages that resonate with customers in a clear and engaging manner at the right moments.
What you’ll bring
* Experience in Direct/Digital Marketing, Loyalty, CRM, or Data Driven Marketing roles.
* Tertiary qualified in relevant discipline (Business/Commerce/Marketing etc.).
* Ability to manage and effectively communicate, influence and negotiate with a diverse stakeholder network.
* Competent with technology and comfortable learning new platforms.
* Strong time management, planning and stakeholder management skills.
* Attention to detail, scheduling and work-flow planning.
* Work well under pressure to deliver results whilst maintaining values.
* Highly developed written and verbal communication with excellent interpersonal skills.
What you’ll experience
* A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network.
* Opportunity to Salary Sacrifice, enabling team members to purchase selected eligible items or services from pre-tax salary. Can be used for novated leases, superannuation contributions, Qantas Club membership, computing devices etc
* Provisions to allow cashing out of leave and purchasing additional leave
* Access to Sonder. Sonder provides free confidential 24/7 personalised financial, medical safety, psychological or physical support for team members and their families.
Everyone belongs at Woolworths Group
Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.
We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.
You can learn more about working with us on LinkedIn or via www.wowcareers.com.au. #LI
Our Talent Acquisition Team and Hiring Leaders kindly request no unsolicited resumes or approaches from Recruitment Agencies. Woolworths Group is not responsible for any fees related to unsolicited resumes.