About Us
Are Media is Australia's leading omnichannel content company for women. We influence, inform, inspire, and connect with 6 in 10 Australian women across magazine media, digital, video, social, e-commerce, customer review sites, podcasts, events, and experiences.
Our brands include The Australian Women's Weekly, Better Homes & Gardens, Woman's Day, marie claire, TV WEEK, New Idea, Now to Love, Australian Gourmet Traveller, BEAUTY/crew, and ELLE.
Through our Change AREgenda, we drive meaningful and positive change for women. Are Media employs Australia's best content creation talent and is proud of its people being the greatest strength.
Why Work at Are Media?
We offer excellent people programs, including a day of leave for your birthday, four days of volunteering leave each year, an inclusive parental leave program that supports all parents, families, and carers, free digital access to all our titles, and our unique Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring, and much more).
You are welcome in the office every day but have the option to work from home one day a week.
Job Overview
We are searching for a Digital Editor to join the team on a 12-month parental leave cover. This is a lead content role driving the omnichannel success of Homes to Love across all digital platforms, including site, social, and EDM, with a strong focus on commerce content.
The Digital Editor will oversee the day-to-day digital content operations of several brands within the Homes vertical – Australian House & Garden, Belle, and Country Style – managing a team of content creators as well as driving an omnichannel workflow to protect and grow audiences, traffic, engagement, and brand authority in line with KPIs.
The Digital Editor will work collaboratively and alongside other digital leaders to ensure consistency in operations, processes, reporting, and knowledge sharing, working towards a cohesive and collaborative team culture both within the Lifestyle vertical at Are Media.
Key Responsibilities
* Use data and audience insights to effectively plan content strategy across site and socials, balancing both short and long-term objectives.
* Create and edit clean, on-brand, and highly engaging content across all digital platforms and content pillars to meet audience and revenue targets.
* Use SEO insights and tools to optimise existing content and convert to shoppable content where possible.
* Ideate and execute commercial content opportunities with the guidance of the DME and Brand Manager.
* Ensure all digital, social, shopping, and newsletter outputs are met for the brand.
* Regularly analyse and report on performance across all channels and adjust approach as required.
* Assign digital tasks and workflow to the wider AWW content team and work with the DME and Editors to ensure workloads are fairly distributed and managed.
* Drive a high-performing team culture, providing regular feedback via 1:1s and team meetings.
Requirements
At least three years of editing experience in digital media – preferably in women’s lifestyle.
Experience with content management systems, photo editing, and analytic tools.
Strong written and verbal communication skills.
Experience in content management and the development of content strategies.
Strong content ideation skills.
Strong understanding of SEO content.
Basic understanding of commercial drivers for websites and digital sales processes.
Experience as a team or people leader.
Are Media is committed to a diverse, respectful, collaborative, and inclusive workplace. We know and value the success this brings for everyone and welcome and encourage applications from diverse backgrounds.