We're T2, a tea brand known for its delicious tea made with premium, sustainable ingredients. Every day, we love to excite our customers by inviting them into our world of tea, online and in our retail stores across Australia, New Zealand and Singapore.Like our teas, our people are unique and diverse. We believe every team member brings different experience and skills to each role which is invaluable to T2. In return we provide training, incentives and encourage an inclusive culture through our policies and initiatives.Today, we're part of LIPTON Teas and Infusions, the world's largest tea business. For our team, this connection opens opportunities to build global relationships, expand your career globally and participate in global programs and industry-leading initiatives.We're also proudly B Corp Certified, get to know more about us at: t2tea.comLooking for a role that fills your cup? Good news, T2 Tea is looking for a Head of Marketing to join its passionate team!About the roleThe Head of Marketing manages T2's global marketing and communication programs. Responsible for multi-channel campaign planning and execution, leveraging customer insights, shaping communications strategy to maximize sales, building brand awareness / penetration and driving customer engagement across all channels. Primary responsibility is the ongoing management and implementation of the marketing calendar.Key Success MeasuresLead a high performing team to deliver against business KPI's (budgeted sales, reach, engagement etc), increase the brand's saliency and consideration across all channels.Grow brand awareness and penetration (acquisition of new customers) through the development and execution of strategic brand-aligned marketing strategies.Effective end-to-end campaign management including leading creative development process.Maximising the marketing budget to deliver campaigns and ROI.Working collaboratively with internal stakeholders and external vendors to ensure excellence in execution.Life at T2Enjoy a 50% discount to spoil yourself, plus endless cups of tea.Volunteer leave day per year with a purpose aligned organisation.Workplace policies with impact: Menstrual and Menopause policy, Gender equity policy, Equitable remuneration policy and Flexible working arrangement options, including hybrid work.Employee Assistance Program (EAP).T2 Culture Club ensures we celebrate every occasion in the calendar - bringing fun and excitement to life at T2.Head office located in lively Collingwood, close-by to delicious cafes and public transport (both train and tram).About the application processDon't feel like you meet every single requirement? Still apply! We'd love to receive your application if most of your experience matches and you think you'll thrive in this role.All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.We are Circle Back Initiative employer and we commit to respond to every applicant.No agencies please - we have this one brewing in-house.
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