DIGITAL MARKETING MANAGER I PREMIUM FASHION BRAND I GOLD COAST I 120K + SUPEROur client is an Australian premium fashion brand, known for their effortlessly chic, quality-made garments that emphasise individuality and style.They are an internationally recognised, family-owned and operated business with multiple boutiques, and more than 180 stockists worldwide.THE ROLE:Reporting directly to the General Manager.A fundamental role in the ongoing success and future focus of the business.The ability to truly own the digital advertising space, with high autonomy to decision make and drive growth.PERKS:A chance to shape, lead and own a cutting-edge digital advertising strategy.The opportunity to work with a dynamic and innovative team.Work from an amazing head office location, surrounded by a positive and thriving work culture that fosters innovation and professional growthRESPONSIBILITIES:Help develop the scope of global online presence.Develop, execute and optimise paid media strategies across all platforms.Collaborate with internal teams to align paid media efforts with broader marketing and business objectives.Direct the marketing team to create required assets as needed.Analyse market trends, consumer insights and the competitive landscape to inform decision making.Manage a small team and assist with career progression.REQUIREMENTS:3+ years’ experience in a hands-on paid digital advertising across Meta, Google Ads, TikTok, and Pinterest.Demonstrated experience in lead generation, brand awareness, and conversion optimisation.High understanding of web analytics using Google Analytics.Digital marketing technology experience, including a high degree of understanding of SEO, CRM, and social media platforms.Proven ability to manage and optimise campaigns for global markets.Strong analytical skills and proficiency in using data to drive decision-making.Have experience managing a small team.Interested? Apply via the link or email your CV to gordan@whointhezoo.com.au for a confidential discussion. Please note you may be required to sign an NDA.*Only suitable candidates will be contacted in relation to their application.
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