Head of SEO / SEO Strategist & Technologist (Rome2Rio) AustraliaAt Rome2Rio, our mission is to empower travelers to get from A to any B. We make it easy for users to compare routes across flights, trains, buses, ferries, and driving, providing everything they need to discover, plan, and book their journey. Behind the scenes, we tackle complex routing challenges, process massive datasets, and optimize search performance to deliver fast, reliable results to millions of travelers worldwide.
The Challenge To scale, optimize, and dominate global search, we need an SEO architect who understands that SEO isn't just marketing—it's an engineering challenge, a data puzzle, and a global growth lever.
This is a high-impact role where you will own Rome2Rio's search visibility, organic growth, and technical SEO infrastructure. You'll work across product, engineering, and content teams to embed SEO performance into every aspect of our platform.
Your mission: Expand Rome2Rio's reach across diverse geographies through technical excellence—not just content creation.
What You'll Own Technical SEO Architecture: Collaborate with engineering to implement site architecture, page load optimization, mobile-friendliness, schema markup, and URL structuring.Data & AI-Driven Strategy: Develop innovative SEO strategies using advanced analytics, AI, and machine learning to drive organic growth.International SEO Framework: Build scalable systems for multilingual and multi-regional SEO targeting.Experimentation & Testing: Lead A/B tests and organic engagement experiments to continuously optimize search performance.Cross-Platform Integration: Work with Omio teams to ensure consistent SEO implementation across platforms.Performance Analytics: Use advanced tools to extract meaningful insights, track KPIs, and drive strategic decisions.Minimum Qualifications: 7+ years in SEO, with at least 2 years in a senior role (preferably in travel, e-commerce, or technology).Strong technical expertise in site architecture, web performance, and data integration.Proven ability to analyze data and implement technical SEO solutions at scale.International SEO expertise—managing multilingual, multi-regional search strategies.Leadership skills to influence product and engineering teams.Passion for travel, technical innovation, and AI-driven approaches.This role prioritizes technical SEO expertise over traditional content management. We're looking for a strategist who can architect solutions, leverage data, and drive Rome2Rio's mission to be the most comprehensive travel planning tool globally. Note: This role is Australia-based. While our office is located in Melbourne, we support remote work from anywhere within Australia. What's in it for you? 25 days annual leave10 days sick leaveA yearly contribution of $295 towards your health and wellbeingPaid equal parental leave of 15 weeks (gender neutral)Access to an annual $3,000 learning and development budgetTenure & Travel benefits starting from $3,000 on your first anniversaryFull and free access to a professional external Employee Assistance Program service for employees and their immediate familyA hybrid work environment with a one-off $500 contribution towards your home workstation set up.Flexible working hours and a casual office space (Melbourne & Berlin) to work from when it suits you, where the team meets with purpose for team activities, collaboration and celebration.Work from anywhere for up to 30 days per yearAnnual Volunteer Time Off (VTO) paid leave of 2 days to do volunteer work in the communityNo closure period, take holidays when you want them #J-18808-Ljbffr