Senior Digital & Insights Advisor
Maternity cover – Full time fixed 14 month contract
About the role
This position will develop and deliver high-quality digital media campaigns, social media and web content to support the delivery of Sydney Water’s strategy and to protect and promote Sydney Water’s brand and reputation.
You will have the opportunity to develop and execute a variety of high-impact campaigns designed to educate customers and increase website visitation and awareness of the Sydney Water brand.
This role is for you if you love being hands on with digital ad platforms and analysing data to effectively deliver Sydney Water goals.
Responsibilities:
* Develop internal and external digital, multimedia and social media strategies that support Sydney Water’s reputation and thought leadership programs.
* Liaise with marketing, strategic communications, engagement and business development teams to ensure strategic alignment and brand consistency.
* Manage various digital ad platforms to deliver key campaigns for various internal stakeholders.
* Understand trends, innovations and changes in digital and social media channels to highlight opportunities and risks.
* Provide insights and recommendations for digital results across all digital marketing channels to improve channel and campaign performance.
* Monitor ROI and KPIs for all social and digital media platforms.
* Report on channel and campaign performance.
* Manage Sydney Water’s CMS with regular updates and work with internal stakeholders to improve website performance.
* Create engaging EDMs to communicate key information to external stakeholders.
About you:
* Minimum 7 years’ experience managing digital channels for a high-profile organisation.
* 5-7 years’ experience in the development of multi-channel communication strategies.
* Extensive experience in a range of digital ad and social media platforms, and ability to maximise the uses for effective engagement of employees, customer and community segments. These include, but are not limited to: Meta, TikTok, Google Ads, programmatic etc.
* Experience with Adobe Experience Cloud (Adobe Experience Manager, Adobe Campaign and Adobe Target).
* Familiarity with web design and content management systems, Additional qualification in web design or animation is a plus.
Please see the position description for the full accountabilities and details of the role.
Research shows that women and people of colour are less likely to apply for roles if they don’t meet every qualification. If, after reading this, you’re not sure you tick every single criteria box, but have the passion to get behind our purpose, the determination to face a challenge and a willingness to grow and learn, we think you should click that apply button anyway. We’re passionate about building a diverse and inclusive team, and love hearing from people like you.
Applications close: Friday 21st March 2025
Why join us
At Sydney Water, your work will make a real difference in people’s lives and your own. With diverse projects and roles, you'll find ample career growth opportunities. At Sydney Water, we actively seek and celebrate diversity, equity, inclusion, and individuality, fostering a safe environment where everyone can thrive and shape impactful community projects.
Dive into Our Great Benefits:
Competitive Remuneration: We’ll ensure that your skills and contributions are valued and rewarded appropriately.
Hybrid Work Environment: We offer a hybrid work model that balances remote work and office collaboration, supporting our team's productivity and well-being.
Continuous Professional Growth: We will invest in your career with leadership and development programs to propel your success.
24/7 Wellbeing Support: Access for you and your family to free and confidential mental health and general health support through our EAP portal.
Discounted Private Health Insurance: Unlock affordable access to top-tier health coverage with our discounted insurance plans.
Family First: Prioritise your family with up to 18 weeks of fully paid parental leave and a childcare allowance.
Fitness Passport: Achieve your physical fitness goals using our Fitness Passport, granting you access to a multitude of gyms and pools across NSW.
Novated Leasing: Get in the driver's seat of your financial future with our novated lease options.
As part of the application process, Sydney Water will be collecting your personal information to assess your suitability for the role. We will also use your personal information to establish a LiveHire talent profile in our Talent Community.
Your personal information will be collected in accordance with LiveHire’s Terms, Privacy Policy and Sydney Water’s Privacy Collection Statement – Job Application. Please note as part of the application process, you will be asked to undergo background checks which includes a criminal history check.
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