As Ecommerce & CRM Manager, you will manage the Laser Clinics and Skinstitut websites and CRM platforms to drive engagement and retention, based at our centrally located office in North Sydney.
What you'll do:
* eCommerce: Drive impactful eCommerce strategies that boost traffic, conversions, and user experience. Lead high-impact campaigns and promotions, using data-driven insights to maximise brand presence and hit performance KPI
* SEO and SEM: Manage SEO/SEM plans with agency partners, keeping campaigns sharp and ROI-focused (including keyword optimisation, ad testing, and trend analysis)
* CRM Marketing Strategy: Roll out personalised CRM strategies across the Group, delivering memorable customer journeys across all digital and in-clinic channels
* CRM Email Marketing Planning and Execution: Create powerful CRM campaigns for email and SMS, targeting the right segments, and ongoing optimisation through a test and learn approach
* Project and Stakeholder Management: Align, collaborate, and energise cross-functional teams to bring eCommerce and CRM initiatives to life, creating standout consumer experiences
* Budget Management: Forecast and manage marketing budgets with precision, including accurate processing of all marketing invoices
We'd feel ELECTRIC if you have:
* 5+ years in B2C eCommerce and CRM marketing, ideally in beauty, FMCG, or retail
* Skilled in data analysis, with proven ability to identify target audiences, boost sales, and drive conversion
* Hands-on experience with SaaS platforms (e.g., BigCommerce, Shopify), CDP/CRM systems (e.g., Insider, Klaviyo), and Google Analytics
* Familiarity with best practices in retail eCommerce and CRM strategies, with a focus on SEO/SEM and performance marketing
* Experienced in both creative digital marketing (e.g., EDM, Campaigns) and performance optimisation
* Confident in influencing and networking, able to communicate effectively to meet KPIs and ROI
* Strong leadership, consulting, and organisational skills; able to align teams around eCommerce and CRM initiatives
About the Team:
At Laser Clinics, we believe that everyone deserves to feel confident, inside and out.
We've been in the confidence business since 2008. Our external beauty solutions help our clients (re)ignite their inner confidence. With Laser Clinics, you’ll experience much more than change on the outside: you’ll really feel it at every step of the journey.
All of our services are medically-backed, and our skin treatments dermatologically approved. We’re determined to help our clients feel their version of good, and we do this with a blend of market-leading expertise & technologies.
To help you feel GOOD at Laser Clinics, we offer:
* Heavily discounted treatments in-clinic (up to 70% off RPP)
* Quarterly complimentary Skinstitut products
* Access to Employee Assistance Program (EAP)
* 4 days in the office, 1 day working from home
* Centrally located office in the heart of North Sydney
What we offer goes beyond just a job. Join us, and you'll experience a dynamic and supportive work environment where your contributions are valued, and your potential is limitless.
If you're ready to make a difference and be part of something special, apply now and let's ignite confidence together. Feel WICKED. Feel DREAMY. Feel ELECTRIC. Feel FIERCE. Feel Laser Clinics.
laserclinics.com.au