Public Relations & Corporate Affairs (Marketing & Communications) Full time Reporting to Penfolds Global Head of PR, Partnerships and Sustainability, this role provides global leadership to Penfolds regional markets to ensure clear and consistent direction. This role has a focus on message development, brand protection (reputation) and luxury brand positioning. A highly dynamic and fast-paced role, this position also leads the global strategy for Penfolds Influencer programs and select partnerships.Note: This is a 12-month parental leave cover contract role.Responsibilities:Drive the development of the PR and Partnerships strategy and programming.Responsible for the effective and efficient management of assigned PR and Partnerships Budget.Drive partnership campaigns and collaborations to build and elevate Penfolds luxury brand image with external stakeholders; media, influencers, wine critics, end consumers, trade customers, and internal stakeholders; employees.Alongside Penfolds Global Head of PR, Partnerships & Sustainability - Lead, motivate and influence the PR teams around the world towards achieving the objectives, strategies and KPIs set for the brand, including one direct report based in the Melbourne office.Drive Penfolds Global Launch events including agency management and event direction.About you:We are searching for a creative and strategic thinker to co-create and implement the global PR and Partnership strategy. You are a clear and confident communicator who can build and nurture strong relationships and work with cross-functional teams.Experience in brand communications or working in a public relations/agency or related business environment.Passion for the luxury industry, with strong understanding and experience in luxury brands, consumer lifestyle (wine/F&B experience preferred).Demonstrated skills, knowledge, and experience in the design, delivery, and execution of strategic and creative (brand and/or corporate) campaigns.Deep understanding of respective markets media landscape required.Excellent PR pitching and copywriting skills, including brand marketing knowledge required.Proficient skills set in budget controls, evaluations, analytics, and interpretation.Strong project management & planning skills; excellent time-management skills and ability to manage cross-functional demands.What's in it for you:AFR Boss Best Places to Work Top 10 Manufacturing and Consumer 2023.Access to the world's most admired wines through our employee product allowance.Flexible/hybrid environment to empower you to be your best.Global opportunities across Australia & New Zealand, the US, Asia, UK/Europe.Opportunity to build a career across multiple functions.Structured development programs to support your health, wellbeing, and career."TWEforME Day" – an additional day of leave each year, for you to do you.Meeting-free Monday mornings.What's it like to work here?We bring our whole selves, we're courageous and we deliver together – that's our DNA. We're a passionate bunch who enjoy working together, like to have fun and keep things down-to-earth. We're brave enough and care enough to have the right conversations to get the best outcome and are famous for our can-do attitude.How to apply:If you're ready to help us be the world's most admired premium wine company, please apply now!It takes all varietals! Just like the wide range and variety of brands in our wine portfolio, TWE embraces diversity and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, age, national origin, or on the basis of disability. #J-18808-Ljbffr