Digital Marketing / Ecommerce SpecialistDigital Marketing / E-commerce Specialist Hale Mercantile, a leading Australian linen brand known for its commitment to quality, craftsmanship, and timeless design, is seeking an experienced Digital Marketing / E-Commerce Specialist to oversee and optimize our online sales platform.
The ideal candidate will have a passion for e-commerce and a keen eye for detail, aiming to enhance our digital presence and drive revenue growth.
We maintain a strong e-commerce presence in Australia and the US while collaborating with luxury boutiques, interior designers, architects, and industry professionals across the globe.
Our head office is located in Sydney, Australia.
Skills & Experience Experience with Meta and Pinterest adsExperience with ShopifyAbility to execute aesthetic, functional user-friendly customer experience.High attention to detailData driven and analyticalProactive, positive and enjoy working as part of a teamKey Responsibilities Website Management: Oversee the daily management and maintenance of the e-commerce websites, ensuring it is user-friendly, visually appealing, and optimized for conversions.Sales Optimization: Analyse website performance metrics and customer behavior data to identify opportunities for improving product placement, website layout, and overall customer experience to drive sales.Digital Marketing: Collaborate with the marketing team to create and execute digital marketing campaigns, including email marketing, social media advertising, SEO, and paid search strategies that promote online sales and brand awareness.Customer Experience: Develop strategies to enhance customer service and satisfaction, including implementing customer feedback mechanisms, managing online reviews, and ensuring prompt resolution of inquiries and issues.Performance Analysis: Monitor key performance indicators (KPIs) related to e-commerce and provide regular reports on sales, traffic, conversion rates, and return on investment for marketing campaigns.Project Management: Lead and manage e-commerce projects, including website launches, platform enhancements, and integration of new technologies or tools to improve functionality.This role is based at our Head Office in Alexandria Sydney.
Package and Salary is negotiable, dependant on experience.
Seniority levelMid-Senior level
Employment typeFull-time
Job functionMarketing and Sales
IndustriesRetail, Retail Luxury Goods and Jewelry, and Retail Furniture and Home Furnishings
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