Job Opportunity
We are seeking a Digital Marketing Specialist to drive the planning, design, delivery, and measurement of our comprehensive digital marketing strategy.
Key Responsibilities:
* Email Campaign Strategy & Execution: Develop, manage, and execute targeted outbound email campaigns to achieve marketing goals.
* Content Creation & Design: Write compelling email copy, design engaging templates, and optimize content for responsiveness and deliverability.
* Audience Segmentation & List Management: Organize and maintain segmented email lists to target audiences effectively.
* Performance Analysis & Optimisation: Monitor campaign metrics and implement A/B tests to refine strategies for better results.
* Compliance & Deliverability: Adhere to regulations while managing bounce rates and spam complaints.
* Collaboration & Innovation: Work cross-functionally with design, content, and sales teams.
Requirements:
* Proven work experience as a Digital Marketing Specialist.
* Experience with paid social advertising, content creation, and copywriting.
* Experience with high-volume outbound email marketing.
* Proficiency in digital marketing tools and platforms.
* Excellent written and verbal communication skills.
* Creative thinking and problem-solving abilities.
What's in it for You?
* $90,000 - $100,000 FTE including Base Salary, Super, and Monthly Incentives.
* Part-time office-based role with flexibility.
* Collaborative and engaging in-office culture.
* Ongoing training and development opportunities.