Own and lead all digital marketing activity Drive lead generation through SEO & Google Ads Create content and grow our social media presenceWe're looking for a hands-on Digital Marketing Lead to drive all things digital - from SEO and Google Ads to social media and lead generation.
If you're passionate about creating campaigns that deliver results and want to shape a growing brand's online presence, this could be your next move.
You'll be responsible for end-to-end strategy and execution, playing a key role in building brand awareness, generating leads, and supporting future growth plans including franchise expansion across the country.Why You'll Love This Role: You'll have full ownership of digital marketing strategy and delivery You'll be part of a vibrant, fast-paced team that values creativity and results You'll help lay the foundation for future franchisee marketing success You'll have the freedom and autonomy to bring ideas to life What You'll Be Doing: Managing and optimising paid search and SEO activity (Google Ads, keyword strategy, content optimisation) Creating and executing engaging content across social media platforms Generating consistent, high-quality leads through digital channels Enhancing website performance and driving organic growth Tracking, analysing, and reporting on digital campaign performance Developing scalable strategies to support franchise marketing initiatives You'll Bring: Proven experience in digital marketing, ideally within a small business or fast-growing brand Strong knowledge of Google Ads, SEO tools, social media platforms, and Google Analytics Excellent communication skills and a keen eye for content Confidence interpreting data and applying insights to improve performance A proactive, self-motivated mindset and the ability to work autonomously A genuine interest in helping businesses grow and thrive Reference number: BBBH243767 Profession:Marketing, Communications & DigitalDirect Marketing & CRMMarketing, Communications & DigitalDigital & Search MarketingMarketing, Communications & DigitalDigital StrategistsCompany: Hudson AustraliaDate posted: 28th Mar, 2025