Job Title: Content and Digital Communications Manager
A rapidly growing Asset Management firm is seeking an experienced professional to support the Heads of Sales as the Investor Digital Communications and Content Manager.
This role, reporting directly to the Head of Sales, focuses on driving new investor leads for the firm's platform through various channels, including online marketing, in-person events, sponsorships, and targeted campaigns.
Key Responsibilities:
* Develop and implement comprehensive marketing strategies to attract new investors and retain existing ones.
* Generate compelling digital content for investment opportunities, fund reports, investment research, and economic updates to effectively communicate our value proposition.
* Manage all aspects of investor events, functions, and educational presentations, ensuring seamless execution and a positive attendee experience.
* Collaborate with internal teams to align marketing efforts with business objectives, including email direct marketing, paid search, social media, and SEO optimization.
* Support investor events, functions, and educational presentations, ensuring seamless execution and a positive attendee experience.
Ideal Candidate:
* Excellent written and verbal communication skills, including the ability to draft engaging and impactful communications with a compelling narrative and persuasive arguments.
* Strong knowledge and familiarity with the financial services industry – ideally fund management or FinTech.
* Strong organisational skills and ability to work well individually and as part of a team.
* Effective at planning, organisation, and time management, self-starter, prioritises tasks, attention to detail, takes responsibility, and ownership.
* Ability to analyse data arising from communications activity and to identify trends, using analysis to inform and improve on future communications campaigns and make recommendations to management.
* Strong numerical skills with the ability to manage and monitor budgets in accordance with financial requirements.
* Experience with driving content to and updating company website, LinkedIn, and other content pages.
* Strong interpersonal, teamwork, and influencing abilities.
* Ability to identify, create, and drive communication and marketing opportunities without direction and drive forward delivery.
PREFERRED SKILLS AND EXPERIENCE:
* Salesforce and Account Engagement.
* WordPress and CMS.
* Adobe Creative Suite (or equivalent) to create visually appealing content.