Marketing Director, Legal for Asia & Emerging Markets
About the Role
The Marketing Director, Legal will champion in-region strategy for a high-growth division catering to diverse and evolving legal technology and content industries.
* Develop demand vision and strategy, create and implement enterprise-wide segmentation and attribution model, and ensure coordination of all marketing activities.
* Drive quality leads and consistent and repeatable demand creation across multiple geographies and business units.
* Lead paid media, content marketing, marketing campaigns, and demand generation planning, execution, and optimization of all digital commerce operations.
* Develop and deliver marketing programs and campaigns that engage customers, using marketing technology skills to apply innovative digital solutions and analytics, measuring, analyzing, and predicting program performance.
About You
As a Marketing Director, Legal, you should ideally possess:
* Minimum 10 years of experience in marketing, preferably in strategic B2B roles.
* Strong track record in demand generation for SAAS organizations.
* Strong people leadership experience (APAC preferred but open to ANZ regional consideration).
* Deep expertise in digital strategy with proven track record.
* Able to multi-task, prioritize workload, work independently, and complete tasks under time pressure.
* Excellent active listening, negotiation, and consultative skills.
What's in it For You?
You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:
* Hybrid Work Model: We've adopted a flexible hybrid working environment for office-based roles while delivering a seamless experience that is digitally and physically connected.
* Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance.
* Culture: Globally recognized and award-winning reputation for equality, diversity, and inclusion, flexibility, work-life balance, and more.
* Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company.
* Social Impact: Ten employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social, and Governance (ESG) initiatives for local and global impact.
* Purpose Driven Work: We help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.