Press space or enter keys to toggle section visibilityName: Social Media SpecialistSite / Location: Australia PostRef #: 12369550Opening Date: 04-Apr-2025Work Type: Fixed Term Full TimeLength of Assignment: 6 monthsDescription & RequirementsHelp us deliver like never beforeAustralia Post is delivering like never before. From the vehicles that we drive, to the small businesses that make our communities thrive. We’re delivering for the environment, for our communities, for our customers and our people. We’re moving forward and we want you to come along for the ride.About the opportunityAre you a creative powerhouse with a passion for social media? Do you know what makes a scroll-stopping video and love bringing content to life? If so, we’ve got the perfect gig for you!We’re on the hunt for a Social Media Specialist to join Australia Post for a 6-month role, helping to shape and refine engaging, social-first video content—especially in vertical formats. Your expertise in post-production will be key in delivering thumb-stopping, trend-driven content that resonates with our audience.You'll play a vital role in executing an ambitious social media strategy, helping transform how Australia Post connects with Australians online. From supporting major marketing campaigns to elevating our brand storytelling, you’ll ensure we stay fresh, relevant, and ahead of the game.If you’re a trend-savvy content creator who lives and breathes social, let’s make some magic together!What you’ll deliver with usEdit & Create Engaging Content – Play a key role in editing and crafting 9:16 vertical video content, ensuring it aligns with best practices for organic social media and delivers high impact.Collaborate for Impact – Work closely with the Creative Strategy & Services team to create content that supports marketing campaigns and always-on activity.Leverage Insights & Innovation – Use customer research, data, and cross-functional reporting to inform social media strategies and enhance engagement.Monitor & Manage Brand Reputation – Track customer sentiment and competitor activity, supporting crisis management when necessary and liaising with key stakeholders.Optimize Social Performance – Develop measurement practices to assess content ROI, driving continuous improvement in social media performance while managing budgets effectively.Champion a Customer-First Approach – Ensure all content is customer-centric, aligning internal stakeholders and leveraging data to innovate and enhance communication strategies.About you3+ Years of Experience – You bring over 3 years of hands-on experience in social media and marketing, having successfully planned, developed, and implemented social media campaigns in large organizations.Stakeholder Management – You have a proven track record of working with diverse stakeholders, collaborating and managing expectations to drive successful business outcomes.Data-Driven Decision Maker – You’re adept at using data insights to shape content strategies, ensuring that all social media efforts are measurable and impactful.Proven Results – You’ve demonstrated success in driving business results through strategic social media and marketing initiatives, with a focus on brand building and engagement.Multi-Tasking Expert – You thrive in managing multiple high-profile content programs simultaneously, balancing diverse stakeholder needs while maintaining high-quality results.Growth-Oriented – With a growth mindset, you’re always seeking new opportunities to innovate and improve social media marketing strategies.Strong Communicator – You possess excellent interpersonal, written, and verbal communication skills, with the ability to influence and establish strong relationships with both internal teams and external partners.How we’ll deliver for youJoin one of the most culturally and linguistically diverse workforces in Australia, with people of all ages, genders and walks of life.We deliver on our values of Trust, Inclusivity, Empowerment and Safety every day. They’re the TIES that bind our team together.Immerse yourself in the AP Way – where every single team member partakes in a learning module to help understand the vital role we play in delivering on our strategy and purpose.We're delivering togetherAt Australia Post, we acknowledge the Traditional Custodians of the land on which we operate, live and gather as employees.We believe our business should reflect the diverse communities we operate in and are proud to be an inclusive workplace for people from all walks of life. We encourage applications from people of all ages, genders and backgrounds including Aboriginal and Torres Strait Islander peoples, People with Disability, LGBTQIA+ and Refugees. We are one of the largest organisations in Australia to successfully achieve Disability Confident Recruiter status. We are committed to providing an inclusive and barrier-free recruitment process and workplace for those living with a disability and are committed to reviewing and removing bias in our processes to create a gender-equitable recruitment experience and workplace. If you have any questions about accessibility, please contact our Diversity & Inclusion team on inclusivecareers@auspost.com.auSee and hear more about what it's like to work in business support with us:
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