Job Summary
The Senior Expo Sales Manager will lead the sales efforts for our flagship expo portfolio in the Spanish market, leveraging a consultative approach to grow relationships with key accounts and drive year-over-year spend growth. This role requires a strong understanding of B2B sponsorship sales, excellent communication skills, and the ability to sell creatively through solution-led selling.
Key Responsibilities
* Grow relationships with key accounts by planning and tailoring their marketing activities.
* Generate new business, increase pipeline, and bring on new prospects.
* Sell high-value sponsorship and exhibition opportunities.
* Pitch clients over the phone and through face-to-face meetings.
* Attend competitor events - Travel to the US, Asia, and Middle East.
* Act as a market specialist and ensure knowledge via internal and external resources.
Requirements
* 7+ years of experience in B2B sponsorship sales, preferably from a large-scale expos background delivering over £1m in revenue a year.
* Fluent in Spanish.
* Strong new business and account management capabilities.
* Degree educated, ideally.
* Excellent communication skills.
* Successful track record achieving high revenue targets.
* Consultative sales approach is essential.