To continuously develop and improve Kustom Timber's marketing across all channels. POSITION TITLE: Marketing Specialist POSITION TYPE: Full Time SUPERVISOR/MANAGER: Directors & the GM ABOUT THE JOB To continuously develop and improve Kustom Timber’s marketing across all channels. MAIN DUTIES/RESPONSIBILITIES: Develop and implement a yearly marketing calendar. Brief and work collaboratively and effectively with external PR and marketing agencies. Manage the marketing and social media budget. Social media campaigns Build and track benchmarks for measuring success, ROI and regularly report on all key metrics and KPIs. Community management of our social accounts (this includes replying to DMs, engaging with comments and reposting tagged stories). Ideate eDMs and brief external agencies on copy. Create regular blog content that can also be shared across social channels. SKILLS & EXPERIENCE Skills & Qualifications: Previous experience working in a similar role executing organic and paid social media campaigns across Instagram, Facebook, LinkedIn and Pinterest. Understanding of SEO, Facebook ads manager and interpreting the reports. 10/10 organised, self-motivated, and confident to express your own ideas. Strong verbal and written communication skills and ability to meet tight deadlines. Proficient in Adobe software (InDesign) and Microsoft Software (Excel, Word, and the Google versions of that). And an eye for nice things, whether that’s timber floorboards, putting together new campaign briefs or seeing leads convert into new clients. Key Performance Indicators: Sales Revenue, track and understand the impact your marketing efforts have on sales Customer engagement rate and growth Reach Marketing return on investment