Position: Marketing Specialist Position Type : Full-Time Salary: $73,150 plus superannuation per annum Location: Sunshine North VIC 3020 Our client is seeking a full-time Marketing Specialist to join their team located in Sunshine North, Victoria.The employee will be performing the following duties: Plan, develop, and organize advertising policies and campaigns to achieve sales goals.Provide strategic advice to executives and clients on advertising strategies and campaigns aimed at reaching target markets, enhancing consumer awareness, and effectively promoting product attributes.Coordinate the production of advertising campaigns, managing specialized tasks such as artwork, copywriting, media scripting, and television and film production, while adhering to timelines and budget constraints.Analyze consumer behaviour data and preferences.Interpret and forecast current and future consumer trends.Research potential demand and market characteristics for new products and services, gathering and analyzing relevant data and statistics.Support business growth and development by preparing and implementing marketing objectives, policies, and programs.Conduct and manage market research to identify opportunities for new and existing products and services.Advise on various marketing elements, including product mix, pricing, advertising, sales promotion, and distribution channels.Qualifications and Requirements: Bachelor Degree in relevant field OR At least five (5) years of relevant experience may substitute for the formal qualification At least five (5) years of relevant experience in Marketing.