Accor Hospitality: A Leader in Global Accommodation
We are more than a leading hospitality company. We welcome you as an individual and offer various job opportunities that match your personality. Our goal is to support your personal growth and development, ensuring that work brings purpose and meaning to your life. This way, during your journey with us, you can explore the limitless possibilities of Accor's hospitality.
Job Opportunity
1. Create comprehensive annual marketing strategies, incorporating campaigns, promotions, and initiatives aligned with hotel objectives.
2. Analyze market trends and competitor activities to identify opportunities for business growth.
3. Collaborate with internal teams to ensure marketing efforts align with overall business goals.
4. Oversee the digital presence of our hotels, including websites, social media platforms, and online advertising.
5. Monitor online reviews and reputation, responding promptly to customer feedback.
6. BUILD RELATIONSHIPS WITH MEDIA OUTLETS, INFLUENCERS, AND PARTNERS TO PROMOTE OUR BRAND.
7. Develop press releases, media kits, and promotional materials that effectively showcase our brand.
8. Coordinate media visits, press events, and community engagement initiatives to foster positive relationships with local communities.
9. Oversee the creation of engaging and relevant content, including photography, videography, and written materials that appeal to target audiences.
10. Ensure all content reflects the positioning of our hotels and resonates with our target audience.
11. Incorporate sustainable practices and CSR initiatives into our marketing campaigns, promoting responsible tourism.
Requirements
1. Bachelor's degree in Marketing, Communications, or a related field.
2. A minimum of 5 years of experience in a marketing/communications role, preferably within the hospitality industry.
3. Strong knowledge of digital marketing, public relations, and brand management.
4. Excellent communication, presentation, and interpersonal skills.
5. Proficiency in graphic design tools, content management systems, and social media platforms is highly desirable.