Marketing and Communications Manager - FT - TamworthPosted: 26/02/2025Closing Date: 21/03/2025Job Type: Permanent - Full TimeLocation: TamworthJob Category: Advertising, Media, Arts & Entertainment,Community Services and Development,MarketingMake a difference in your community every dayAt Centacare, we believe that every day brings an opportunity to make a meaningful impact. Imagine the joy of seeing the difference you make in clients' lives. That's the joy you'll experience every day you come to work at Centacare.Our Mission: Action for ImpactWe are committed to helping each person we serve reach their fullest potential and experience a fulfilling life. As a key member of our corporate services team, you will bring this mission to life. Your positivity, commitment, and passion for living and working in the same community will be rewarded beyond measure.Job DescriptionYour roleThe Marketing and Communications Manager is primarily responsible for developing, implementing and evaluating the Centacare NENW brand, marketing and communications strategy. This position will contribute to the delivery of best-practice and innovative marketing and communication strategies and will work to ensure synergy and connection with key programs including the headspace promotional and positioning activities to complement organisational objectives.Bringing to life the stories of our clients, staff and the community, this role will showcase Centacare NENW’s impact in the community in living its mission of support for clients and their families on their journey.Key accountabilities includeBRAND AND MARKETING STRATEGY: Oversee the development, implementation and evaluation of the Centacare brand and marketing strategy to build brand awareness, brand value and participation in key programs.CONTENT STRATEGY: Develop. Implement and measure the Centacare content strategy across multiple channels to bring to life the stories and impact of Centacare across the NENW from a client, staff and community perspective.COMMUNICATION ARCHITECTURE: In consultation with the Centacare program leads, build a communication architecture that build equity in the Centacare brand as well as the key program brands delivered.COLLATERAL DEVELOPMENT: Oversee the production and distribution of marketing and communications collateral for Centacare across targeted client groups key stakeholders and partners as part of an enterprise-wide content strategy.STRATEGIC ADVICE: Provide strategic advice and recommendations to the Centacare Executive on marketing and communications strategies.MARKETING GOVERNANCE: Establish initiatives, policies and procedures that deliver ongoing improvements in service delivery.There are many reasons to join us, but none more compelling than the stories of our team members. Check out our video below to hear a personal story.Tax-free salary packaging - up to $18,500 for general living and entertainment expenses increasing your take-home payFlexi leave – allowing you to accrue extra hours per week to enjoy an additional day’s leave every month (for full-time employees)Professional development – we support our team with professional development opportunitiesSupportive team - working with a multidisciplinary team of passionate, supportive, and collaborative colleaguesDesired Skills and ExperienceWhat you’ll bringA tertiary qualification in marketing, communications, media, or a related discipline, and/or equivalent demonstrated experience in a related field with more than five years of marketing leadership experience.Demonstrated experience in developing and executing content strategies, adapted to specific channels, across website, social, print, events and broadcast.Demonstrated experience with social media and digital marketing platforms and a strong network to assist in the development of professional marketing materials.Highly developed strategic marketing, communications, and project management skillsExperience in leading marketing across a portfolio of brands as part of a Masterbrand strategy.Proven track record in building and managing relationships with a range of internal and external stakeholder.About CentacareSince 2001, Centacare, a Social Services Agency of the Catholic Diocese of Armidale, has been a vital part of the local community. We provide a wide range of social welfare services to support individuals, families, and the broader community. As a Catholic agency, we welcome everyone, regardless of religion, circumstance, ethnicity, economic situation, age, gender, or ability.Our values – Dignity | Solidarity | Subsidiarity | Common Good - are the foundation of our work and shape the way we consistently deliver our programs.If you are ready to embark on a rewarding adventure and make a real difference in our community, we’d love to hear from you.Contact usHave questions before applying? Contact Nichole for a confidential discussion on 6762 9292.How to ApplyTo apply, please submit your resume and a cover letter outlining your qualifications and interest in the position. Applications will be reviewed on a rolling basis, so we encourage you to apply early.This position will close at 4:00pm Friday 21st March 2025 however interviews will be scheduled as applications are received. Don’t miss this opportunity—submit your application today!Centacare NENW is an EEO employer and welcomes applications from people of all backgrounds and abilities. Essential pre-employment checks will be conducted.
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