Senior Planning and Activation Executive
Full-time
SENIOR PLANNING & ACTIVATIONS EXECUTIVE
OUR VISIONSpark Foundry. Famously Effective. Not one or the other, both. The thrill of the idea made better still by the pride of watching it work. A magnetic combination. Attracting clients that become advocates and talent, driven to deliver. Award winning and business changing. But a vision cannot be realized without the right ingredients.
You need diverse thinkers and diverse thinking. We call this Allsorts. This helps us tackle obstacles through different disciplines and perspectives. You need to thrive on the belief that great ideas are only great if they work. It’s not enough to be new, or cool, or interesting. Our solutions need to drive a business result. Everything else is vanity. You need to embrace both the art and the evidence. Right and left. Imagination and activation. Insight and technology. Big ideas, forensically measured.
All that while being a good human? Sound like you? Sound like where you’d like to be? We’d love to meet you.
OUR VALUES
Allsorts – We believe it takes Allsorts to get magical work. Diverse thinkers and diverse thinking. In what we do and who we are.
Art and Evidence – Great ideas are only great ideas if they work. We believe it takes both Art and Evidence to thrive in the industry today. It’s one thing to dream it but another to prove it and it’s only great if you can do both.
Royalty Makes Loyalty – There is a return on treating clients and partners like royalty. Nurturing clients’ businesses, listening to their needs and delivering excellence at every step allows us to build lasting and rewarding relationships.
Good Humans - Decency in everything we do. Be a Good Human, Always. No matter who you are or who you think you are.
ROLE PURPOSE
The purpose of the Senior Planning & Activations Executive role is to plan and implement client campaigns - they are ultimately accountable for the delivery of all client activity. They will help direct the delivery of communication plans and management of offline and digital campaigns from buying and implementation through to reporting and the delivery of holistic campaign learnings.
The Senior Planning & Activations Executive is to work in collaboration with the wider Spark team to deliver integrated and creative plans that consider all vehicles (display, SEM, SEO, Social) and mainstream media at every possible opportunity. The Senior Planning & Activations Executive ensures attention to detail in all facets of their work and will take accountability for any errors that occur.
KEY Duties
Internal relationship management
Direct relationships with internal teams and relevant external groups.
Work in collaboration with the relevant internal resources and the Senior Planning Executive / Client Manager to create effective cross-channel communication plans.
Search for new, innovative and relevant communications ideas and present these to internal teams.
Actively contribute to weekly (internal and external) WIP meetings - to raise potential issues within your client portfolio well in advance of the ‘boiling point’ for an issue.
Media planning and implementation
Create clear and coherent plans that aid client’s business objectives (e.g. timing, budget and business requirements).
Be experts of the properties and capabilities of each medium's primary strengths and weaknesses.
Work with and be able to interpret research, market data and systems to increase planning and trading effectiveness.
Take on the day-to-day management and ownership of the implementation process - ensure media is bought and delivered to plan to meet objectives.
Oversee and resolve problems and discrepancies relating to campaigns professionally and in a way that improves the relationship among all parties to the campaign.
YOUR SKILLS & WORK EXPERIENCE
Minimum 3 years experience in a media buying related role – ideally across offline channels (TV, OOH, radio).
Preferably higher education qualifications.
Expert knowledge of the Australian media landscape.
Expert across the following Office platforms: Word, PowerPoint and Excel.
Excellent experience to evaluate and manipulate data, extracting insights for reporting.
Advantageous with full understanding and experience using the following tools:
eTAM
BMD
Roy Morgan
EMMA
eRAM
Nielsen Digital / Answers
Sizmek and/or DCM
MOVE
AQX Fusion
WHAT WE'RE LOOKING FOR
Develops professional relationships with media partners, clients and other relevant stakeholders.
Attention to detail that is second to none.
Confident and engaging people, presentation and communication skills.
Strong organisational skills with the aptitude to juggle multiple priorities.
Has a curious nature with a willingness for continuous learning and progression.
Sound planning, project management and time management skills.
WHAT DOES LIFE AT SPARK LOOK LIKE?
We offer progressive flexible working options to everyone at all levels – It’s not a policy. It’s behaviour led and reinforced through our values. Mental health and wellbeing is something we take seriously – It’s championed by our own people internally and is a regular conversation. We have a lot of fun – Even in this virtual world, we are constantly looking at reinventing how we connect with each other.
If you don’t tick every box in this ad, please don’t rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity, rather than ticking boxes – so if this role resonates with you, please apply.
Diversity. Inclusion. Equity. More than just words, these are part of our DNA. At Publicis Groupe we are committed to the inclusion and recognition of all people; regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate in. We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions.
Uniqueness is powerful; without it we wouldn’t be where we are today. So be you – we like it that way.
We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitment@publicisgroupe.com - your personal information will be kept confidential.
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